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Shopify Website Development Services

Build Your Shopify Site Right, From the Ground Up

Not getting as many sales as you’d like on Shopify? Worried that your online store just isn’t set up to reach your target audience? Don’t have anyone on your team with Shopify expertise?

If these thoughts have been bouncing around in your head, you’ve come to the right place.

Direct Online Marketing can serve as your web developer for Shopify. We’ve helped clients with the launch and optimization of Shopify sites. Our dozens of 5-star reviews on Clutch, G2, and Google are evidence of our ability to deliver results for our clients. If you’ve got a Shopify website and the desire to grow, we can help.

Our agency’s Shopify website development team can identify friction in your eCommerce funnel and implement changes to improve user experience. That means a smoother time for people on your site and increased conversions for your business.

Consider partnering with DOM for your Shopify web dev needs. We can help amplify the hard work of your team.

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Shopify User Experience Optimization

A user-friendly interface is the key to keeping visitors engaged in your Shopify store. At DOM, our web developers design intuitive navigation and improve site speed for a seamless shopping experience. Your website should be well-organized so that people can easily find what they need without any hassle. Faster loading times and smooth transitions enhance user satisfaction, making people more likely to return. Let the Shopify specialists at DOM optimize your UX.

Mobile Responsiveness

In today’s mobile-first world, it’s crucial that your store looks and functions perfectly on all devices. Our web developers ensure that your Shopify site is fully responsive, adapting to various screen sizes with ease. This mobile optimization guarantees a consistent and enjoyable shopping experience, whether customers are browsing on a smartphone, tablet, or desktop.

You want prospective clients to be able to find you online and have a good user experience on whatever device by which they reach you. Mobile responsiveness is more important than ever as Google gives more and more weight to the experience that your site provides on smartphones as opposed to desktops. In fact, you can climb search rankings just by improving the functionality of your Shopify site on mobile devices.

Web Development for Shopify CRO

Conversion rate optimization is all about encouraging people to take a desired action. CRO can turn passive browsers into active converters in your Shopify store. DOM implements web design elements and features specifically aimed at increasing sales, such as optimized product pages, an easy checkout process, and compelling call-to-action buttons. Each aspect is designed to guide customers smoothly through the buying journey.

Integration of Shopify Apps and Plugins

Enhancing your store’s functionality is vital for meeting customer needs and streamlining operations. Our Shopify website design team carefully selects and installs Shopify apps and plugins that complement your business goals, from marketing automation tools to advanced inventory management systems. These integrations not only improve the user experience but also help in managing your store more efficiently.

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Web Development Services for Shopify

DOM was founded in 2006. Ever since, we’ve been dedicated to providing exemplary digital marketing services of all varieties. Part of what allows us to deliver results is our auditing process.

Our Free Shopify Site Audit is where it all starts.

In reviewing your site, we detail challenges to and opportunities for improvement, thereby laying out a roadmap to an optimized Shopify store. With a unique strategic approach for each website we work on, we set our sights on attaining and bettering your goals. This flexible approach to Shopify web dev means that we modify our tactics with respect to the realities of your site; we don’t try to fit your site into some cookie-cutter template.

If you need more eCommerce traffic and sales, then turn to a trusted web developer for Shopify businesses: Direct Online Marketing.

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What Our Clients Are Saying

Expert Recommendations

“They proactively brought great strategic ideas to us, and worked with us to brainstorm new ideas. They were very responsive and reacted quickly as needs arose.”

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David Gitow
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Committed Marketing Partner

“This firm is a committed marketing partner who will hear your needs and concerns and come back with actionable plans to drive to your desired outcomes.”

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Evan Mullin
Sales & Marketing Executive star rating

Technical Optimization for Shopify

A technically sound website is the backbone of your eCommerce success. DOM’s web development services for Shopify focus on improving site speed and performance by following best coding practices. This technical optimization ensures your store runs smoothly, providing a reliable shopping experience that keeps customers coming back.

Shopify SEO Optimization

Attracting more visitors through search engines is crucial for growing your online store. Plus an investment in SEO can bring long-term rewards with steady increases in page rankings. At DOM, our Shopify developers always follow on-page SEO best practices, optimizing product descriptions, meta tags, and site structure to improve your search engine rankings. This optimization helps your store become more visible to potential clients, driving organic traffic and increasing sales.

Payment Gateway Integration

Offering a variety of secure payment options is essential for building customer trust and ensuring a smooth checkout process. Our Shopify web dev specialists are skilled at setting up reliable payment gateways that cater to the most pervasive customer preferences, from credit cards to digital wallets. Making transactions seamless and secure is key to enhancing the overall Shopify shopping experience.

Scalability

As your business grows, your store should be able to handle increased traffic and sales. DOM’s web devs and build or adjust your Shopify store for scalability, ensuring that it can accommodate growth without compromising performance. This forward-thinking approach allows your business to expand smoothly, without the hiccups that can mean lost business or a dent in your reputation.

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Why Select Direct Online Marketing for Shopify Website Development Services?

DOM stands out for our track record of success. We’ve helped our clients grow their businesses online since 2006. Those businesses have sold into 150+ countries across every populated continent.

Our experienced web developers have hard-won knowledge that you’ll benefit from. We’ve seen what works (and what doesn’t) on hundreds of websites. All that painstakingly acquired knowledge is marshaled by our developers to set you up for success in Shopify.

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Shopify Website Development Services FAQs

Creating a thriving Shopify store involves using focused web design to make a site that is appealing to both people and search engines. Central concerns that Direct Online Marketing can help you with including custom design and branding, user experience design, mobile responsiveness, detailed product pages, compelling calls to action, site speed performance optimization, and integration of Shopify apps and plugins.

We have comprehensive tracking and reporting approaches that capture what matters for your business. We keep a close eye on search rankings, sales, traffic, and conversions, which are then distilled into actionable insights. This transparency and strategic competency helps our clients decide for themselves the path they would like to take their business by reviewing robust data we provide. Our Shopify web developers work with our analytics team to get a holistic picture of your site’s performance by referencing industry-standard platforms such as Google Search Console and Semrush. DOM delivers the data you need to make decisions with concise recommendations and intuitive visuals.

Our Shopify specialists at Direct Online Marketing use various tools to zero in on the data that matter to you.

Google Analytics is a great place to start; this helps you get a site-wide picture of where traffic is coming from on your site. DOM can custom configure your Google Analytics to track meaningful interactions, such as clicking on links, proceeding through the sales funnel, or staying on a page for an extended period of time.

Hotjar provides heatmaps that graph where people are moving their mouse on your site and how far they scroll on each page. This information can inform changes to button placement, for instance, if you’re trying to get someone to buy and you realize that your purchase button is lower than the topfold of a page on desktop.

With DOM’s Shopify web developers, you gain access to our expertise with these user interaction tools.

Investing in web dev services by developers experienced in Shopify can be a boon to your business. Such professionals can help you create a more enticing shopping experience that is supported by proficient coding on the backend. This means your Shopify store will look better to clients and be more intuitive to navigate, and the underlying technical structure of your site will be set up to handle large traffic volumes and sales growth.

Get in touch. We’ll start with a discussion of your goals and determine whether we’re a good fit. If not, we part ways—with no cost to you (we provide a free initial consultation). If we are a good fit to help you reach your business objectives, we’ll begin by presenting you with a 90-day strategy for driving more sales to your Shopify store. Then we’ll bring your weekly progress updates as we work to achieve scalable growth for your business.